Overview
SMstudy® Certified Marketing Research Experts are experienced in facilitating appropriate assessment tools to measure factors that help drive better corporate decision making and in turn more decisive marketing actions. SMstudy® Certified Marketing Research Experts execute processes associated with planning and conducting a marketing research project. Processes include understanding the research problem; selecting a suitable research design; collecting, processing analyzing and interpreting data; and presenting the results to the key decision makers.
Successful candidates will be awarded the SMstudy® Marketing Strategy Expert certification by SMstudy® after passing the exam.
| Prerequisite Experience | Prerequisite Education | Target Audience | Cost of Exam |
|---|---|---|---|
| Prerequisites Experience: 5 years work experience | Prerequisites Education: Study of all processes from SMstudy® Guide – Marketing Research book, 40 mandatory educational hours and professional recommendation. | Target Audience: Sales and Marketing Professionals and Specialists. | Cost of Exam: USD 600 |
Exam Format
- Multiple choice
- 180 questions
- No negative marks for incorrect answers
- 240-minute duration
- Proctored online exam
Audience Profile
This certification is appropriate for Sales and Marketing Professionals and Specialists interested in becoming a Marketing Research Expert.
Prerequisites
Candidates should have a minimum of five years work experience. It is preferable to complete the SMstudy® Certified Marketing Research Specialist certification and study all processes in the SMstudy® Guide – Marketing Research book before applying for the SMstudy® Certified Marketing Research Expert certification. It is also mandatory to earn 40 educational hours by attending Marketing Research Expert classroom training provided by a SMstudy® approved VMedu Authorized Training Partner (V.A.T.P.) and provide a professional recommendation.
How to earn Expert Level Certification
- Register for the exam by paying USD 600 on SMstudy.com (OR) Attend a classroom training provided by a SMstudy® A.T.P. (View list of Partners offering SMstudy® courses)
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Login and access the curated collection of best Sales and Marketing courses through online or SMstudy® mobile app using the credentials provided by SMstudy® or by a SMstudy® A.T.P.
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Access the online course on 'Marketing Research’. Read through all the concepts covered in the course. View course outline. The course includes:
- High quality videos
- Study guides
- Chapter tests
- Glossary of important terms
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Access the online course on 'Marketing Research’. Read through all the concepts covered in the course. View course outline. The course includes:
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Take the exam
- Schedule the four hour proctored exam. You need to submit relevant documents (if required).
- SMstudy® verifies the application; confirms the exam date & time.
- Take the four hour proctored exam online.
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Upon successful completion of the exam get an online certificate.
- Your name will be added to the SMstudy® Certification Registry. sample certificate
- The physical certificate will be shipped to you.
- If you are unable to pass the exam, you can schedule again by paying $50.
