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Corporate Sales (CS) category
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Posted by SMstudy® on August 16, 2021 | Corporate Sales (CS)
Keywords: Sales Force management, Sales force, Corporate Sales, Marketing
With increasing complexities in technology, products and geographic reach, it is a challenging job for organizations to organize sales teams effectively. Traditionally, organizations were more product-centric. They focus on conveying inform...
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Posted by SMstudy® on May 27, 2021 | Corporate Sales (CS)
Keywords: Corporate Sales, Marketing, SMStudy
Corporate sales or Business to Business (B2B) sales involves sales activities between different businesses. For example, a firm that manufactures tyres sells its products to a firm that manufactures automobiles.
Sales and Marketing...
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Posted by SMstudy® on November 04, 2016 | Corporate Sales (CS)
Keywords: Corporate Sales, Sales Process, B2B Sales
Experienced sales teams usually have an already set sales process. Based on the changing needs of the business this process may have to undergo some fine tuning or improvement. It is important to constantly monitor and evaluate yo...
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Posted by SMstudy® on September 23, 2016 | Corporate Sales (CS)
Keywords: Overcoming Objections, Corporate Sales, Sales Conversion
Whenever a sales person tries to propose a product or service, the prospect raises objections. An objection is a psychological or logical resistance. Learning to handle objections is one of the key skills to be acquired by the corporate sal...
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Posted by SMstudy® on August 26, 2016 | Corporate Sales (CS)
Keywords: Cold Calling, Lead Generation, Corporate Sales
Cold Calling is a process in which the corporate sales team contacts prospects who have not previously expressed an interest in a product. Cold calling is carried out using a customer profile list to target the respective decision...
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Posted by SMstudy® on August 12, 2016 | Corporate Sales (CS)
Keywords: Channel Economic Analysis, Channel Selection, Corporate Sales, Channel Network
After identifying a range of potential sales channels, it is necessary to evaluate those on the basis of economic factors. Both cost and revenue are important factors for economic evaluation of channels.
Cost—Channel profitability ...
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Posted by SMstudy® on July 29, 2016 | Corporate Sales (CS)
Keywords: Corporate Sales, Lead Qualification, Prospects
You shall not pass— This famous quote by Gandalf is critical for any successful sales process. A sales process is as successful as the leads it generates. Any prospect that has some interest in buying a company’s product or serv...
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Posted by SMstudy® on July 22, 2016 | Corporate Sales (CS)
Keywords: Corporate Sales, Lead Generation, Digital Marketing
Lead generation is the act of identifying prospective customers with the objective of gaining new customers. Traditionally, lead generation was accomplished through direct mail, event sponsorships, or cold calling. With the advent...
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Posted by SMstudy® on July 22, 2016 | Corporate Sales (CS)
Keywords: Sales Value Proposition, Win-Loss Analysis, Corporate Sales
A sales value proposition clearly communicates how a company’s offering can help a customer achieve better results. It presents measurable business outcomes and helps decision makers understand how the use of a particular product...
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Posted by SMstudy® on July 07, 2016 | Corporate Sales (CS)
Keywords: corporate sales, channel partners, B2B, channel sales, channel training
Channel partner training is a key activity in many organizations, but is particularly important in those that employ different types of channel partners. Various channels have different purposes in the value chain, and each channel member m...
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